Sunday, 26 January 2014

My Pitching Sources

There were several ideas that i found on the internet that gave great suggestions on how to present an effective pitch, how ever there were three sources that made enough impact upon me that I chose to implement them.

Here are my selections:

This first source discusses various aspects of pitching an idea. The individual that made the presentation in the video is  Adria Richards, she in known as a Developer Evangelist in the technology industry.  She pitches tech ideas and products as her livelihood.  She covers many aspects about the topic in just over 8 Minutes, but the point that I honed in on was her suggestion on how to engaged the audience from the beginning of the pitch.  The Video is entitled, "How To Pitch an Idea" and you can view it on her Youtube channel.

The second source that I used was found at a blog called feld.com.  This website does not specifically deal with podcast pitches but focuses mostly on entrepreneurs who have an idea that requires funding  and so suggestions are shared on how to pitch these ideas to venture capitalists.  The creator of the site is Brad Feld and the blog submission is entitled. "Don't get sick of telling your story".  He has founded and co-founded 4 venture capital companies and writes avidly for entrepreneurs who seek funding for their startup companies.  What I liked about this site was that it gave various time segments for pitches, (from 15 seconds up to the 30 minutes) and depending on how long the pitch was, it suggested what information should be covered in that amount of time.

The third source I used actually impacted me so much that it caused me to reorganize my entire script.  This video first shows an example of a young lady delivering a pitch to an audience.  By the end of the pitch a woman by the name of Alexa Fischer is cued in, at which time she analyses the pitch and gives some practical advise on how to make the young lady's pitch better.  According to her Youtube Channel and the Internet Movie Database (IMDB), Alexa Fischer is an actress.  She coaches, "normal civilians into major public speakers". quoted from her youtube page.  Here is a link to her video, "Business 101: The Pitfalls of Pitching."

Two key points have been reiterated from the the sources that I have cited above. The first thing is that I must spend a lot of my time figuring out how to engage those who will be listening to the pitch.  The second point is that having an in-depth knowledge of the audience will resolve much of the issues related to preparing and delivering a successful pitch

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