Monday, 3 March 2014

Hello everyone. Welcome back to the blog.

I have used Boolean Logic. Boolean logic is a system that allows someone to research, in a database, specific relationships between keywords or concepts using the words AND, OR, and NOT. AND means that you are searching for a document that contains both the keywords you have entered. OR means that you are searching for a document that contains one or the other of the keywords. NOT means that you are searching for a document that contains certain keywords and not others (excluding other results).

I found success in using NOT to eradicate the results that were not relevant to my podcast topic The Psychology of Humour in Advertisements. Also, using AND was really useful is expanding the results when I needed more information after I found specific key terms that really proved useful. This strategy is extremely useful in narrowing down sources and excluding the irrelevant ones. I will definitely use the Boolean Logic again in any research project to enhance my research.


Besides the Boolean strategy, I did use Google Scholar and Library Databases. I found Google Scholar to be useful when searching for sources in general, but not being able to access all of them made it difficult; but I did find it useful to see what it available and find some key terms that helped me find other sources. The library databases were useful because I was able to access all of the articles I found using my tuition payments and I was able to get specific articles and case studies that really enhanced my research. 

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